Sustainable investing is an incredibly exciting innovation. Over the last two years, it has shifted from the margins to the forefront of portfolio construction. The adviser community is now uniquely positioned to help match people to sustainable portfolios through engaging financial plans.
But just where do you begin? How do you find time to complete accurate fund research on sustainable investing? How do you know the information you find isn’t subjective or greenwashed? How can you compare funds fairly, using a consistent measure?